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Baskin-Robbins’ new “Pint-Sized Heroes” program proves you don’t have to be a grown-up to step up

CANTON, Mass., May 18, 2020 — All across America, there are young people making big differences in their communities, proving that you don’t have to be grown-up to step up. From care package creators, to face shield printers, and nature photography curators, Baskin-Robbins’ new “Pint-Sized Heroes” charitable program celebrates the extraordinary, passionate, creative, and thoughtful young people who are giving back to their communities during the pandemic.

As a place where kids of all ages gather to celebrate, Baskin-Robbins is committed to shining a bright light on the incredible acts of kindness of “Pint-Sized Heroes” nationwide, in hopes that their stories inspire others to do the same. The Baskin-Robbins Joy in Childhood Foundation is making a $5,000 donation in each hero’s name to a charity of their choice, and in true Baskin-Robbins fashion, the brand is treating them to a year of free ice cream as a sweet “thank you.”

The first “Pint-Sized Heroes” include four elementary and middle school students who are helping those in need during COVID-19 and beyond:

“We’re happy to recognize these young philanthropists and their entrepreneurial spirit,” said Shannon Blakely, Vice President of Marketing at Baskin-Robbins. “Liv, Joshua, Jahkil and Brayden have been using their incredible talents to creatively and selflessly give back to those in need. Acknowledging these Pint-Sized Heroes is our way of saying ‘thank you’ to these amazing kids, inspiring us all to step up in our communities whether our contribution is big, small, or pint-sized.”

For more information on the Pint-Sized Heroes initiative and to recognize a pint-sized hero in your community visit www.pintsizedheroes.com. You can also support the program by donating to the Pint-Sized Heroes Fund at www.joyinchildhoodfoundation.org/baskin-robbins-pint-sized-heroes. Follow our heroes’ journeys on Facebook (www.facebook.com/BaskinRobbins), Twitter (www.twitter.com/BaskinRobbins) and Instagram (www.instagram.com/BaskinRobbins).

About Baskin-Robbins

Named a top snack and beverage franchise in the United States by Nation’s Restaurant News in 2019, Baskin-Robbins is the world’s largest chain of ice cream specialty shops. Baskin-Robbins creates and markets innovative, premium hard scoop ice cream, a full range of beverages and a delicious lineup of desserts including custom ice cream cakes, the Polar Pizza® Ice Cream Treat and take-home ice cream quarts and pints, providing quality and value to consumers at more than 8,100 retail shops in 52 countries worldwide. Baskin-Robbins was founded in 1945 by two ice cream enthusiasts whose passion led to the creation of more than 1,300 ice cream flavors and a wide variety of delicious treats. Headquartered in Canton, Mass., Baskin-Robbins is part of the Dunkin’ Brands Group, Inc. (Nasdaq: DNKN) family of companies. For more information, visit www.BaskinRobbins.com.

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